Influencer Marketing in India
Influencer marketing is the art of employing influencers to promote your brand & services by using the KOL (Key Opinion Leader) services. It has proven to be one of the most emerging sectors in today’s marketing world. Influencer marketing is the technique to apply key leaders to drive your brand’s message to the larger market. Influencer marketing works invariably because the consumer has a bond and trust with the Influencer, the authenticity of the individual further increases the sales of the product, and services that are being promoted. If Brands want to be relevant their first approach should be influencer marketing through KOL (Key Opinion Leader) so as to increase their digital presence.
Our Team at TCE has been able to curate and plan a strategy that can help in influencer marketing in India, it has been our focus since the very start of our company to develop a process that helps brands and companies. TCE believes in optimizing the entire influencer onboarding and selection process, in order to create efficiency and make it less time consuming.We select the best and top most influencers that match your niche and industry that you want, it is our focus to to strategize the process of influence the behaviour and visibility so as to assess your brand better. In our Influencer marketing strategy we guarantee ROI and we also enable real time suggestions for the influencers in order to execute our strategies more smoothly.
Why bother hiring a professional/ freelancer to do research for you when our extremely talented team at TCE can do it for you? Our team at TCE collects and tracks analytics of all our influencers that we manage and enroll. The analytics we provide include a lot of social media metrics, engagement metrics along with organic growth metrics so as to provide you a clear picture on the influencer’s performance, it has an accuracy rate of about 95%. We at TCE have also opened doors to something called experimental Analytics which has the ability to give you stats and statistics across behavioral and quality of the content produced by the influencer.
Since Influencer marketing in India is at a rise brands and companies want to utilise the medium, at TCE we believe brands should not waste dozens of hours discovering the right influencer, when we have the right influencer when you can let us discover the perfect influencer for you. TCE has a network of over 1M+ creators and influencers gives us a benefit over a lot of options available in the industry.With our advanced influencer discovery, we can suggest influencers across all regions and various categories with a range of language, working with TCE gives you an upper hand in influencer discovery, enrollment, onboarding, along with campaign execution.
At TCE, we have been following a specially curated 3 Tier approach :