APAC / Indonesia ·
TikTok Food Fest brings creator collaborations to Jakarta
TikTok’s Indonesian Food Fest will bring more than 40 food and beverage businesses to Jakarta on 26–27 September, alongside creator menu collaborations.
TikTok says its Food Fest campaign will culminate in an in-person festival at Hutan Kota GBK in Jakarta on 26–27 September. The company’s 24 September announcement lists more than 40 food and beverage businesses, creator collaboration menus and cooking demonstrations. [1]
The wider campaign has run since July. TikTok describes collaborations between food creators and businesses as part of the programme. The upcoming festival brings those online food stories into an event where visitors can try the products. [1]
TCE’s view
For food brands, a creator brief can connect discovery with a specific place and occasion. Build the visit into the idea: name the venue, explain what the visitor can try and agree how the campaign will measure interest. Keep content engagement separate from verified attendance and purchases.
Sources and context
The event was still upcoming when this brief was published. Participation details come from TikTok, and this brief makes no claim about attendance or commercial results.
- TikTok Indonesia: TikTok Food Fest 2026Published 2026-09-24 · Checked 2026-09-25